AFRAID OF SHOPPING LOCALLY?
Halloween is now second only to Christmas in holiday sales, according to a report from the National Retail Federation. How big has it become? Last year, consumers spent more than $440 million just dressing up their pets.
So why are some local brick and mortar costume shops going out of business, or reporting sales decreases?
Just in time for the big fright, my cover feature on the selling of Halloween -- and the future of brick and mortar costume shops. It's now online at the CoVa Biz website.
Grab a clove of garlic and read "Scary Business" by clicking here….... IF YOU DARE!!
(Photo by the mighty David Uhrin)
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